成功拥有特许经营权的几大步骤

1. Understand how franchising works!

1. 弄清特许经营的门道!

2. Know what your own financial situation and objectives are to determine if franchise ownership is a workable option for you.

2. 了解自己的财务状况和目标，这样才能决定拥有特许经营权是否对你的路数。

3. Examine your own motives, temperament, lifestyle preferences, health, family obligations, likes and dislikes to be sure you are realistic about undertaking a particular type of business.

3. 检视自身动机、性格特点、生活方式偏好、健康状况、家庭义务、喜好与厌恶，确定你从事某种特定类型的特许经营是经过深思熟虑的。

4. Look for franchises that match your requirements and preferences, then compare several similar opportunities to narrow down your choices. Talk with other franchisees to get a hands-on practical viewpoint on the pros and cons of the business.

4. 寻找符合你自己要求和偏好的特许经营权，将几个类似的特许经营机会放到一起进行比较，进一步缩小选择范围。同其他特许经销商探讨，获得关于该行业优缺点的第一手材料。

5. Establish a business relationship with an accountant to review your finances, and a lawyer to review the legal obligations involved in franchising.

6. Contact the franchisor and request the Universal Franchise Offering Circular/ Franchise Disclosure Document (UFOC/ FDD). Carefully examine this with your accountant and attorney to assess the business proposition and its earning potential.

6. 联系特许经营权授权方，索取统一特许经营说明书/特许经营公开文件。同会计师和律师一道仔细研究文件，评估其商业陈述和盈利潜力。

7. Find an appropriate location based on your target market, the competition and capability to meet any site requirements stipulated in the UFOC/ FDD.

7. 根据你的目标市场、竞争情况和能力范围，寻找合适店址，并使其满足统一特许经营说明书/特许经营公开文件中对店址的要求。

8. Do the research on the industry, the market segment and competition in your specific area.

8. 开展行业调研，同时研究你所在地区的细分市场和竞争情况。

9. Write a credible business plan to present to the franchisor and potential financial lenders.

9. 起草可信的商业计划，并呈送给特许经营权授权方和潜在贷款人或贷款机构。

10. Carefully review the Franchise Agreement with your accountant and lawyer to ensure it matches the UFOC/ FDD. Make sure you understand all the terms, and see if any of the terms can be altered and made more favorable for you as the franchisee.

10. 同会计师和律师一起认真研究特许经营合同，确保其内容同特许经营说明书/特许经营公开文件相符。一定要理解所有条款，并弄清那些条款中是否包括有可以改动从而对你——即特许经销商——更加有利的条款。